China's book retail market had maintained an annual growth rate of 10% for a number of years. The epidemic in 2020 had serious effects on it, sparking a negative growth of 5% for the first time in years. In the first half of 2021, the book retail market increased by 11.45% year-on-year. In this video, a market research institute specialised in the book industry will present some of the latest statistical data on China's book market, including digital publishing and imported book titles.
China Book Market Overview