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German Stories Event
  • - (Europe/Berlin)
  • English, Chinese

Publishers Training Programme - Licensing Sessions - Day 2


The 2021 training will take place on Wednesday, January 27th from 14:30-18:00 (GMT+8) and Thursday, January 28th from 14:30-18:00 (GMT+8).

Register for free by 20 January! The sessions will be available online via login/stream with simultaneous translation


14:30-14:40 Opening & Welcome by Frankfurter Buchmesse and TIBE Host

14:40-15:40 Maximizing Your IP: How to Turn Your Book Into New Business Opportunities
This session will look at how to establish a global licensing programme to truly maximize IP and create successful brand extensions.
Tani Wong, Managing Director Hong Kong Office, Licensing International

15:40-15:50 Coffee Break

15:50-16:50 Licensed Publishing: A Look At The Possibilities And How To Approach Partnerships
Publishers are seeing more and more opportunity in licensed publishing and are becoming increasingly innovative and creative in how they create these products and establish new partnerships. How can these partnerships best be approached? 
Laura Nevanlinna, CEO, Ferly, Finland

16:50-17:00 Coffee Break

17:00-18:00 Book-to-Screen: Opportunities for Publishers 
This session will look at how publishers can work with agents, streaming platforms and studios to get adapted for small and big screen. What are key things to be considered in a pitch? What content works best? 
Maÿlis Vauterin, Rights Director, Stock publishing France


Katherina Rapp
Katherina Rapp Manager International Projects, Frankfurter Buchmesse GmbH


Tani Wong
Tani Wong Managing Director Hong Kong Office, Licensing International
Laura Nevalinna
Laura Nevanlinna CEO, Ferly
Maÿlis Vauterin
Maÿlis Vauterin Rights Director, Stock publishing


Taipei World Trade Center
1F., No.5, Sec. 5, Xinyi Rd
Taipei City, 110

Open Map

We can be found here

Pop-Up Exhibition in Taipei
National Central Library Taipei
No. 20, Zhongshan S.
Go to stand page