The Secret to Success: Children’s Books in Hungary and Germany

A look at the current children’s book scenes in Hungary and Germany: How do the children’s book markets in Germany and Hungary differ? What opportunities and challenges characterize the two markets, and what makes German children’s books so successful in Hungary? Industry experts Eszter Balázs of Lampion Books, Esther Mallm of Fischer Sauerländer, Julia Moldova of Pagony Publishing, and Sylvia Schuster of Carlsen discuss.