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Ludwig Erhard Anlage 1
60327 Frankfurt

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Frankfurt International Booksellers


Education and Networking Programme for International Booksellers

The programme is aimed at international booksellers who stock foreign-language titles in their bookshops and would like to gain a concrete insight into the German book market and German publishing production. 15 international booksellers are selected by the Frankfurt Book Fair to take part in this exclusive training, exchange and networking programme. Through the EU-funded RISE programme, organised by EIBF, another 5 booksellers join the programme.


Seminars on the German book market (the publishing landscape, the distribution and bookselling system, programme presentation by German publishers) and on bookselling topics (best-practice examples from German bookshops and current topics tailored to the specific needs of the participants).


Networking with German publishers and bar ranges. Exchange on the participants' book markets and their specific challenges, as well as networking among the participants and with the Frankfurt Book Fair's other support programmes "Frankfurt Fellowship" and "Invitation Programme for Publishers".


Monday, 17 October 2022

Welcome and Presentation of the participants, Networking Dinner

Tuesday, 18 October 2022

An Introduction to the German Book Trade. Iris Hunscheid, Chairwoman, Independent Booksellers’ Forum within the German Publishers and Booksellers Association

Intermediary Book Trade in Germany – role and function. Stephan Schierke, Chairman of the Intermediary Book Trade Committee, German Publishers & Booksellers Association

The German Book Prize – Presentation of the long list 2022 by juror Frank Menden, Bookseller

Panel 1,  Children's and Youth Books. Speaker: Esther Mallm, S. Fischer Verlage; Sylvia Schuster, Carlsen Verlag; Mariela Nagle, International children’s bookstore Mundo Azul Berlin. Moderation: Sylvia Mucke, Eselsohr (Trade journal for children's and youth book media)

Panel 2, Academic Books. Speaker: Philipp Neie, CEO Schweitzer Fachinformationen; Bianca Herzog, Director Global Trade Sales, Springer Nature, Sven Fund, Senior Director, Knowledge Unlatched. Moderation: Iris Hunscheid, Bookseller

About the Frankfurt Book Fair/Booksellers Association – a short introduction with focus on booksellers. Pascal Schneider, Consultant for business management consulting, German Publishers & Booksellers Association

Social Media Marketing for Bookshops. Sarah Reul, Bookseller at the 'Buchladen am Freiheitsplatz, Hanau' and Author of Pinkfisch – Blog and Instagram

Opening Ceremony Frankfurter Buchmesse

Wednesday, 19 October

Independent Publishers: Kurt-Wolff-Stiftung. Hall 3.1 D85, Welcome by Daniel Beskos, Mairisch Verlag

Publishing House: Presentation of S. Fischer Verlage. Hans Jürgen Balmes, Editor-at-Large, Polina Wasserhoven, Sales

Book Trade – Presentation of the Büchergilde. Svenja Schaller, Sales & Marketing

Book Trade – Presentation of the Kulturkaufhaus Dussmann. Andrea Ludorf, Managing Director

Guided Tour at the fair

Thursday, 20 October

Booksellers Conference





Further Information